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Community input requested as work continues to create a regional brand

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The Northeast Indiana Regional Partnership is collaborating with Development Counsellors International (DCI), a specialized place-marketing agency, and Northeast Indiana-based Britton Marketing & Design Group to develop a new brand and forward-looking marketing strategy to attract new talent to the region. The ultimate goal is to create a unified vision and road map for long-term initiatives including an authentic brand, logo and tagline that resonates with skilled talent who want to call Northeast Indiana home.

If you are interested in participating, please click here to be directed to the survey, which will be conducted through Aug. 15. The survey will be conducted online, and all residents living in the region are encouraged to provide feedback that will be used to develop the ultimate brand strategy. Please share this with your networks, teams, family and friends!

In the months following the initial research phase, DCI, Britton and the Northeast Indiana Regional Partnership will work closely together to develop a branding and marketing strategy for the region. The strategy will be completed in early 2019.

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